Some people are looking for unique business ideas for start-ups, and if you are reading this article, that means you are also one of them. Yes, the chocolate business is one of the most profitable business ideas in the world.
The word “Chocolate” makes our mouths full of water, and our faces smile with excitement to taste it.
Imagine that just imagining chocolate makes us excited. What if we start a chocolate making business and sell them?
In this article, we will explore the full guide on
- How to start a homemade chocolate business
- How much investment you will need
- License required
- The profit margin in the chocolate business
- How to sell the chocolates
- What are the opportunities
- Your competitors
- Material needed
- Product strategy
Homemade Chocolate Business Potential
Who does not like to eat chocolate? Chocolate is one of the sweetest foods in the world, and there are not any age criteria for having chocolates.
Different varieties of chocolates with attractive types of packing become the most trending for gifting purposes.
Indian chocolates have too many potentials that are replacing the English and foreign sweets nowadays.
Due to the facilities of the customization according to your need and budget, the chocolates are replacing too many products for the gifting purpose as well.
Now, demand and business opportunities are connected directly, and due to the constantly increasing demands of chocolates, the business opportunities also are increasing in the chocolate-making business.
If you are still confused about the profitability of the chocolate business in India, let me show the stats for the export of the chocolates from India to other countries.
According to data, India is exporting homemade chocolates to 159 countries worth around $69.99 Million.
Talking about the national trading business of homemade chocolates, there is a huge demand for homemade chocolates, which you can supply in required quantities by starting a homemade chocolate making business.
Again, in this article, we are going to explore how you can start homemade chocolate making business and how you will be able to sell them across India.
How to Start a Homemade Chocolate Business
You won’t need a very huge investment to start a homemade chocolate business, you can start with a low investment as well.
Starting with low investment is a good strategy, and when you are confident about the growth of your business, you should invest more in it to grow more.
Continuing this advice, you can start a homemade chocolate making business with 3,000 to 5,000 rupees, and as long as you start to get a good response, you should increase your investment.
Some brands are ruling and dominating the market due to their popularity, quality, and reputation with brand values, so you have to take care that your products must be unique and not available in the market easily.
There is a good potential for profitability in the homemade chocolate business, and the market is very wide. It depends upon you how you grab it and scale your business.
If you are a housewife and looking for the most profitable business ideas with low investment for women, you can start the homemade chocolate business.
Make The Business Plan
The first step moving in the direction of starting a business is having a business idea. Starting a business is not easy for everyone.
Because we have to make a proper business plan first, what we have to do in that business, how we can make our business different and unique, what will be the USP of our business, what kind of different products we will be serving that are not available easily in the market.
Apart from these, how can we implement innovation in the packaging as well? You have to be different from others which makes your products unique from others in all aspects.
A business plan includes the process, investment, and ideas which you are going to execute before, while, and starting a homemade chocolate making business.
Research and Targeted Audience
Before starting a business of making homemade chocolates, you have to conduct deep research, which kind of chocolates are available in the market easily, and which are not, and how you can jump into it.
Moving forward, you need to decide who your targeted customers are, whether you want to target the kids, or corporates, or bakeries, or else you are targeting the restaurants, or you are targeting multiple categories of customers.
You have to decide these subjects before starting the business of making homemade chocolate and write it down first to make it different and unique.
Decide The Product Line
The next step is to decide the product line, and in this segment, you need to decide in which product line you want to make the deals.
- Sugarfree Chocolates
- Vegan Chocolates
- Chocolate Bouquets
If you do more research and analyze the trend then you will find that many people are dealing in chocolate bouquets, and they have also established their brands in this segment as well.
In market research, you need to decide which market you want to cap. You have to conclude whether you want to capture only your territory, or city, or the entire country.
Starting with your local area, you need to research how the homemade chocolates are being sold there. Apart from this, many points need to be researched and made strategies.
- Your competitors
- Paying capacity of population of that area
These all aspects are needed to be observed and researched. You can execute this stuff by visiting where homemade chocolates are available.
You need to observe which kind of packaging they are offering, who are your competitors in that area. These are all the research you have to do before starting a homemade chocolate business.
Raw Materials For Homemade Chocolate Business
Before starting the business of making homemade chocolates, you need some basic raw materials to make them.
The first one is the Chocolate Mould. There are multiple kinds of moulds available in the market with different rates and different types.
- Plastic Moulds: Rs 30-40
- Silicon Moulds: Rs 80-120
- Polycarbonate: Rs 200-3000
You can start with the plastic moulds, because the major role of the moulds is to shape the chocolates, so it is too advisable to invest the needed amount.
Yes, silicon moulds and polycarbonate moulds are also good, but in the beginning, you don’t need them, so you should not invest in the costly equipment.
The next mandatory component is the chocolates. Now here you need to decide which kind of chocolates you want to make deals with.
Either you want to use compound chocolates or pure chocolates. Pure chocolates are costlier than compound chocolates. The main ingredient in pure chocolates is cocoa-butter, and that’s why you need to temper it.
In the beginning, you can start with the compound chocolate, because pure chocolate is temperature-sensitive, and you need to maintain the required temperature.
Considering all the aspects and differences, it is good that you start with the compounding of homemade chocolates making business.
As a raw material, if you are starting with compound chocolates, there are three types of compound chocolates with different rates.
- Dark Compound: Rs 180/Kg
- Milk Compound: Rs 220/Kg
- White Compound: Rs 240 – 260/Kg
There are many brands for the chocolate compounds, so you may get variations in the price of each brand’s compound of chocolates.
If you are expecting to purchase any special machinery or equipment, then let me tell you that you don’t need any special type of machinery or equipment.
You can meld the chocolates by the microwave in your home, and if you don’t have one, then you should make a purchase.
Hence, you can do it by the gas stove, but for that, you should have proper knowledge of it, so it is recommended to use the microwave.
If you don’t have the microwave, you can buy it by doing a one-time investment, which is a good deal for your homemade chocolate making business.
The other mandatory equipment is the refrigerator which is available in everyone’s home nowadays, and apart from these two, you do not need any single equipment or machinery.
When you are going to market your homemade chocolates, the packaging creates a very first impression on your client’s mind.
So the packaging must be done in such a way that forces the client to purchase it, right?
For the packaging, you have to apply two types of packaging.
- Inner packaging
- Outer packaging
Inner packaging means wrapping the chocolate by the wrapper, and you can buy the wrapper sheet from the market or from online sources, both are affordable. Because the price of wrapping sheets is not too expensive.
And the second packaging is outer packaging by doing which you are going to deliver the homemade chocolates to your clients.
Whether you choose the boxes to deliver the chocolates, or you choose the trays, it depends on you. Hence there are many innovative types of packaging which you can explore by surfing the internet for different ideas.
Once you choose the best packing materials, your responsibility does not get over, because you should adopt the creative ideas to pack the chocolates to make them attractive to the clients.
If your packaging designs and customization convey the client to purchase it, and your taste is not too good, you can get a second chance from the client to improve the taste according to the clients’ choice and requirement.
Ask The Client For Packaging Customization
Sometimes it happens that your client likes the taste and quality of your chocolates, but due to the expensive packaging, the total price of your homemade chocolate exceeds his budget.
So, once your client approves your product while taking the next order, you should communicate with the client for his budget and expectations.
You should make them trust that you can provide them the product according to their budget, requirement, and expectation without compromising on quality.
As a result, he will become your repeated customer and will fetch more customers for you as well.
Licenses and Documentation
The homemade chocolate business comes under the food industry, so you need to get the FSSAI license from the relevant authority.
Selling food products without an FSSAI license in the market is illegal and you may be penalized, so it is quite mandatory to get it before starting the homemade chocolate making business.
Even if you are starting the homemade chocolate business from home, you must not avoid obtaining the FSSAI license.
You can obtain an FSSAI license from the official site of FSSAI by applying online, you will not need an agent and pay any extra fees.
In the beginning, when you are starting the homemade chocolate business from home, only FSSAI is enough, no other documents you need.
But as long as your business grows, and touches the criteria of other documents, you should obtain it.
Like if you are shifting your business from home to shop, you should obtain the trading license, then you need to get the GST when it crosses the criteria of it, right?
Investment and Profit in Homemade Chocolate Business
As an investment, you can conclude that it is hardly around Rs 1,500 to 3,000 of investment and a one-time investment of microwave.
Once you start to get multiple orders, then you will not have to add a single rupee from your pocket.
Talking about the profit aspects, let me give you a surprise that the homemade chocolate segment contains more than 50% of the profit margin.
It depends upon your strategies, how you make it, how you do the packaging of chocolates and serve the clients.
If you balance all the aspects of the homemade chocolate business, a minimum profit margin of 40% is secured for you.
How To Sell The Homemade Chocolates – Marketing Strategies
You have multiple mediums available to sell homemade chocolates in the market. You can sell them online and offline.
If you want to sell your homemade chocolates offline, then you need to analyze what are the mediums to sell the products, and who will be your customers.
- Birthday Parties
- Return Gifts
- Tie up with Corporates
These are the majorly and easily available mediums to sell your products offline. You can make deals with them to provide them with your products on a regular basis.
These all are always in search of homemade chocolate suppliers who can provide them at affordable rates on a regular basis on demand.
Here I have one very important suggestion for you: always start a business on a small level because, initially, there are many mistakes left in the production.
If you deal with a big level of customers in the beginning and if there is any bug, it can harm your business reputation and brand name. If this happens once, you will not get any repeated customers as well.
Mouth publicity is very strong, if any unsatisfied customer leaves your negative review publically, it can harm your business.
So it is very recommended that you start selling your homemade chocolates on a small level, and keep improving your qualities as well.
Once you are confident enough with your products, and you get much positive response from your local customers from offline selling, you can carry your business online as well.
Best Strategy to Grow Sales of Your Homemade Chocolates
As I suggested to start with a small level, you should make your first deal with small restaurants and approach them to test your products and give honest feedback every time, so that you can overcome your mistakes.
As long as you start to get your mistakes, start working on them, and take double care that they must not be repeated in the next order.
And by following this chain, one day, you will be making the greatest homemade chocolates, and then, you will have full confidence to deal on a big level like the corporates.
Conclusion on Starting a Homemade Chocolate Business
After reading this article completely, you should have concluded that you can start a profitable business from home with less than 10,000/- INR, right?
And you have to take some extra care on some sensitive aspects like the taste of chocolate, packaging, and delivering the products on time.
At last, you must fulfill the expectation of clients without compromising in quality by offering the best and affordable prices in terms of deals.