PAYTM CASE STUDY – 0 TO 1 REVOLUTIONARY BUSINESS MODEL IN INDIA

Paytm is growing with ultimate speed day by day, month by month, and year by year exponentially.

What is Paytm and Who is The of Founder of Paytm

Paytm is the first, oldest, biggest, and reputed online money transaction application in India, which was founded by Vijay Shekhar Sharma in 2010 in Noida with an investment of $2 Million.

Paytm Highlights

– 16 Million Transaction Per Day – 30 Crores Active Mobile Users – First Time Mobile Wallet Concept Launched in India – Mobile Payment Transactions – Revenue of 3,281 crores INR (US$460 million, 2020) – 16 Billion Valuation of Company

How The Paytm Was Founded

Vijay Shekhar Sharma works to establish a way by which a person can pay money to anyone directly by using only mobile via internet connection.

Market Share of Paytm

The Business Model of Paytm is leading on the top edge on the first number with 68% of market shares, and the rivals of Paytm are too far away from it. – Paytm – 68% – Freecharge – 11% – Airtel – 5%

Revenue Model of Paytm – How Paytm Makes Money

Paytm Makes Money from a very simple strategy, Paytm Company holds the multiple pipelines from where Paytm makes profit including Paytm Business from sellers, Advertising, Annual Subscription, Pay Per Click.

Why Paytm is Leading on Top – 1800 Rotation Idea Worked

Paytm Company connected the Under-served society and Un-served society to it, you can notice that every kind of person, business, and individual is having the Paytm.

Pickpoint of Business Growth For Paytm

This greater opportunity was the duration of Demonetization in India in 2016, when the cash availability was tending to down, and people did not have another option was online money transaction.

Hurdles For Paytm and Solution

The Road of Success is not smooth and straight, many ups and downs come and you must deal with them, and Paytm also is not excluded from it.

Achievement  of Paytm

With the implementation of a constantly improving strategy, a time came when the Paytm business model was attracting the billionaires and millionaires of the world.

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